LONGEVITY MARKETING SOLUTIONS
Your Integrative Marketing Partner - Bringing Change
Longevity Marketing Solutions, LLC, was founded in 2014 by Jennifer (Jen) Long with a single mission: to be your marketing partner to define and grow your marketing goals. I approach each client with fresh eyes to develop customized, unique strategies.
I started my career in 1994 within hospitality, with a traditional marketing degree and jumping into digital marketing before Google was born! Now a leading expert in all aspects of marketing, I bring that knowledge to your business whether in hospitality, restaurants B2C or B2B to grow your marketing footprint and reach.
My career consisted in developing digital strategies and overseeing the digital marketing within the competitive travel industry. I've been with the following hospitality management companies:
Destination Hotels for 13 years (independent luxury resorts, hotels and condominiums)
Millennium Hotels and Resorts for three years (global hotel management company based in Singapore)
Sage Hospitality for three years (branded and independent hotels working with Marriott, Hilton and Hyatt)
Work closely with internal teams to develop an integrative marketing approach
Oversee agencies, projects and budgets
Project management and oversaw over 150+ websites to include integration of UX, search engine optimization and much more
Search engine optimization (SEO) integration and keyword selection
Work with CRM partners and develop strategies
Hands on work with email marketing and implementation
Social media integration and strategy
Online pay per click (PPC) and paid media strategy
Participate in branding and public relations sessions to integrate into overall marketing
Develop marketing and business plans
Work on hotel acquisitions related to marketing
Support marketing for hotel and restaurant openings
Global marketing strategies and partners
Speak at conferences on topics related to digital and integrative marketing
Develop educational webinars and on-site training for marketing teams
And much more...